How I got 1/2 a Million Views on Pinterest with Less than 1,000 Followers
Pinterest is a powerhouse in driving traffic to your blog or business. Because you can easily reach 1/2 a million people with less than 1,000 followers.
I was able to do this by implementing a few simple strategies, and I don’t use tailwind or board booster. Which means my strategies are FREE, you don’t have to spend a dime to find success with Pinterest. And you aren’t going to hear some spiel on how you should sign up for one of these programs to do so.
These are authentic, and tested ways to drive some serious traffic to your biz!
Create a professional account
This is the first thing you should do! If you have a personal account, that’s awesome, but create a professional account pronto!
I don’t recommend having converting your personal account to a professional account. Because you don’t want to bombard your current followers with your sudden change in content.
When you have an account for your blog you want to focus on your niche. So start a new account and you’ll be amazed at the engaged audience that you’ll attract.
Now when you get your professional account set up, don’t treat it like your personal account!
Don’t create useless boards for your audience. If your blog is all about rock climbing don’t create boards like Fun Crafts, or Exotic Fish. Make sure you keep focus.
This is how I did it:
Create at least 5 Boards to start Pinning to
These first 5 boards should be your main focus and pertain directly to your niche, or business. This is going to start you out with a strong foundation. Because your boards are going to gain more traction based on how many, (AND THE QUALITY) of the pins you have on that board.
So I recommend Not setting up 10+ boards right from the get-go. Start out slow with a couple boards but load them up with quality pins. As you start to get more followers and realize other topics you think would be important for your readers/followers create more boards. I think I have about 20+ now;) so don’t think you have to be stuck with just 5 boards.
Build up your most popular boards
The beautiful thing about having a professional account is the fact that you can see stats on all of your pins and boards.
Pin to the most relevant board you have pertaining to your blog. That way when you create new content you already know that a couple thousand or 100,000 people are going to see your new content.
I mean check this out:
the first image is one of the pins from my blog and I pinned it to my Bre Lemon board which has about 1800 monthly impressions vs the second picture is the same pin, but it was pinned to my Fitness board which has over 400,000 month impressions.
Check out those numbers!
There is a huge difference in where you are pinning your content and how to create highly visible boards. So you might be asking, how did you get your Fitness board to be so “Visible?”
Good question here is the answer:
I would look at my stats every day. By going to each board and checking which types of pins do better than others.
Something I’ve recently been doing is checking the links of pins… I have been surprised by this. Because some pins look beautiful but lead you to a spammy website. So I’ll do link checks every now and then just to make sure I’m not spamming my audience.
Be obsessed with numbers
If you can’t tell that if you want to grow your numbers you need to keep track of them?
With a professional account when you log in you can see right away how many monthly views you have:
This is when I just barely hit the Half a million mark! I had less than 1,000 followers and was getting some serious traction to my blog because of it! And from there it’s grown even more.
That’s the first number I would look at. Then I would check out my stats by clicking on analytics:
Honestly, I would mostly focus on my profile to grow my monthly views.
The profile shows you the numbers for your boards and most popular pins.
As you can see my Fitness board is a powerhouse!
Which was perfect when my blog’s focus was more on Fitness. As time has gone on the focus for my blog has changed, you may find the same where you enjoy writing one thing over another. So as my blog is evolving so is my Pinterest focus. And since I’m not consistently pinning to that board my monthly views has decreased.
Which has to happen so that I can an amped audience for the new content I’m creating.
Last but not least, pin consistently!
If you just pin every now and then don’t expect huge results. Like I said at the beginning I didn’t use any scheduling tools to reach these numbers.
But I did have a pinning schedule for myself. In the morning before I left to work I would pin, during my breaks, and lunch at work, I’d pin on my phone. When I’d get home I’d check my stats see what pins are doing well, and pin some more.
What are some of the Pinterest tricks you have found? Or do you have any questions that you’re dying to ask? Let me know in the comments or email form in the bottom right of your screen!